Hoi An is a historic riverside town on Vietnam's central coast, around 30 kilometres south of Da Nang. Once a prosperous trading port, the town is home to a remarkably well-preserved Old Town designated as a UNESCO World Heritage Site, with ochre-coloured buildings, ornate temples, wooden merchant houses and atmospheric lantern-lit streets. The town offers a distinctive blend of Vietnamese, Chinese and Japanese influences, reflected in its architecture, cuisine and traditions. Travellers can wander the narrow lanes, explore the bustling market, take a boat along the Thu Bon River or cycle through the surrounding countryside and rice paddies. Hoi An is also known for its tailors, making it popular for custom-made clothing, while nearby An Bang Beach offers an opportunity to combine cultural sightseeing with time on the coast.